"Jose rebuilt our checkout flow and added a sticky ATC bar. The conversion lift was measurable within two weeks — no guesswork, just data."
AVAILABLE FOR PROJECTS
I build Shopify stores. Then I make sure they perform.
Shopify developer specialized in Liquid, custom JS, and page builder migrations to native code with a layer of analytics and CRO on top.
No waiting on a separate dev, analyst, or agency.
30+
SHOPIFY STORES
5
BUILDER MIGRATIONS
3+
YEARS IN SHOPIFY
Who I am
Shopify developer specialized in Liquid, custom JS, and page builder migrations to native code.
I instrument GA4, set up GTM, run A/B tests, and read Clarity heatmaps, then I build what the data says to build. Lately I've been adding AI workflows and MCP integrations to move faster without adding headcount.
Raised in
Medellín, CO
Remote · Full-time
Open to freelance 30+ SHOPIFY STORES
5 BUILDER MIGRATIONS
What I do daily
- Shopify Development Liquid + CSS theme customization, custom JS features, and page builder migrations to native code sidecarts, sticky bars, upsell flows, GemPages Rebuy to Liquid sections. Cleaner code, faster load, full control.
- CRO & Analytics GA4 · GTM · Clarity setup and instrumentation, heatmap analysis, and A/B test execution so every build decision has data behind it, not gut feeling.
- AI & Automation Claude · MCP integrations · custom workflows — automating repetitive tasks and adding AI layers to e-commerce operations without engineering overhead.
Services
What I can do for you
Shopify Development
Liquid + CSS theme customization, custom JS features, and page builder migrations to native code sidecarts, sticky bars, upsell flows, GemPages Rebuy to Liquid sections. Cleaner code, faster load, full control.
ShopifyJSReactShogunRebuy
CRO & Analytics
GA4 · GTM · Clarity setup and instrumentation, heatmap analysis, and A/B test execution so every build decision has data behind it, not gut feeling.
GA4GTMClarityA/B
AI & Automation
Claude · MCP integrations · custom workflows — automating repetitive tasks and adding AI layers to e-commerce operations without engineering overhead.
ClaudeMCPn8n
Case Studies
Selected work
Custom Mix & Match section + A/B test
The client needed a way to let users build custom bikini sets directly on the PDP. Built a Mix & Match section in native Liquid + JS no app, no builder. Ran an A/B test tracked in GA4: ATC rate went from 15.3% to 16.5%.
Full Shogun → native Liquid migration
Led a full Shogun-to-Liquid migration across 1 homepage, 10 PLPs, and 20+ PDPs. Coordinated developers, a designer, and an account manager delivered on time with zero incidents.
AI Dev System
Our dev team was losing hours every week rebuilding the same Shopify patterns store after store. Together, we built CRO-Builder an AI system powered by Claude + MCPs that captures repetitive tasks and generates production-ready Shopify code on demand, with or without design. Result: 40% to 90% faster execution, zero bottlenecks, adopted across the entire team.
Ongoing CRO advisory + Shopify development
Users weren't engaging with the homepage they landed and left without exploring. We diagnosed the drop-off using Clarity heatmaps and GA4, restructured the homepage flow to guide users deeper into the catalog, then improved the PDP experience to reduce friction at the product level. Ongoing engagement I identify the opportunities and build the solutions.
Testimonials
What clients say
Toolkit
Technical stack
Development
Shopify Liquid JavaScript CSS React WordPress
Analytics
GA4 GTM Microsoft Clarity Measurement Protocol
Optimization
A/B Testing Convert.com VWO Funnel Analysis
AI & Systems
Claude MCP integrations n8n Automation workflows
Trusted by
Power Digital MarketingLa Obra de Arte Soy YoARIËNThe Wellness CompanyCeleit